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Maximize Your Marketing Impact: Make Your Analytics Worthwhile

Creativity. Intuition. Design. These components are a huge part of successful marketing campaigns, but they don’t answer the follow-up questions: Leveraging Marketing Analytics Data-driven insights are imperative when it comes to informing marketing strategies, optimizing performance, and driving meaningful results. That’s no secret in today’s industry — most marketers understand and agree on the importance …

Bob Otis Diamond Award Winner 2021 | Jordan Maddex-Kopp

The Bob Otis Diamond Award was created in honor of a former AMA board member and long-time AMA Omaha member, Bob Otis. The award stands in honor his 40+ year marketing career. The Diamond Award recognizes a shining star of service in the AMA Omaha community. Nominations come from the AMA Omaha Board of Directors, …

Letter from AMA President, Jordan Maddex-Kopp

The last few years have been truly AMAzing for your Omaha chapter of the American Marketing Association. When the unexpected became the norm, our incredible volunteer Board of Directors took each curveball and revision to plan in stride – and with each pivot, continued in our unwavering promise to add value to our marketing community.  Fresh …

2021 Bob Otis Diamond Award Finalists Announced

Established in 2020 in partnership with Diamond Communications, the AMA Omaha Bob Otis Diamond Award celebrates the 40+ year career and contributions of Bob Otis, former member of the AMA Omaha Board of Directors and longtime member of the American MarketAssociation. It is presented annually to the AMA Omaha Volunteer of the Year, as nominated …

AMA Omaha Presents at the 2021 AMA Leadership Summit

The American Marketing Association hosted their 2021 Leadership Summit this last weekend. Leadership Summit is about growth and networking as chapter leaders come together to share new ideas, break through roadblocks, and lean on each other to help solve tough challenges. Educational sessions, workshops, speakers, and informal discussions prepare chapter leaders to excel to their greatest potential. …