• Marketer's Toolkit


Marketer's Toolkit

FREE to AMA members, the Marketer’s Toolkit is intended to help expand your knowledge, build your marketing skillset and make life a little easier. AMA has partnered with leading solutions providers to create a resource complete with a comprehensive collection of interactive tools, templates and resources that will help you to do your job more efficiently.

Toolkit Features

  • Content Marketing: find tool such as agile content marketing calendar, content mapping template, marketing budget template, content marketing checklist, content quality checklist, lead acquisition model, SEO keyword database and white paper template.
  • Market Research: find tool such as focus group report template, in depth interview guide, market research analysis template, research decision problem template, research presentation, research project schedule, strategy scorecard, proposal template and research agreement template.
  • Marketing Communication: find tool such as advertising calendar and budget, brand assessment tools, brand perception survey, competitor analysis tool, email marketing ROI tool, lead acquisition model, marketing communication calendar, marketing plan presentation template, message mapping tool, press release template.

Not a member? Gain access to the Toolkit and more by joining today!